Armour Cybersecurity Channel Partner Program

Grow recurring security revenue without growing your headcount.

Armour Cybersecurity partners with IT MSPs, VARs, System Integrators, and independent sales representatives to deliver enterprise-grade cybersecurity to their clients without building an internal security practice. You keep the client relationship. We bring the expertise, the technology stack, and the operational backbone. Your business grows. Your team stays focused on what they already do well.

Become a Partner
What's In It For You

Partnership built to grow your recurring revenue.

Every partner relationship is built around the same outcomes. Stronger client protection, stronger revenue, stronger competitive position.

Protect
Your Clients
World-class cybersecurity built by military intelligence veterans and Big Four advisors. Deliver real protection to your clients instead of basic tools and crossed fingers.
Grow
Your Revenue
Tap a lucrative cybersecurity market with new client acquisition, expanded wallet share from existing clients, and recurring revenue lines your business can scale without adding analyst headcount.
Stand Out
From the Pack
Differentiate from IT generalists by offering specialized cybersecurity. Position your firm as a trusted cyber expert with the credentials, the methodology, and the brand to back the claim.
The Opportunity

Why most MSPs lose to cybersecurity instead of winning with it.

Your clients ask about ransomware, compliance, breach response, and cyber insurance every quarter. Saying "we partner with someone for that" loses the deal. Building it in-house costs millions and takes years. The middle path is what wins.

Going it alone

  • Clients ask cybersecurity questions you cannot answer with confidence.
  • Security deals walk to specialized competitors with the right credentials.
  • Adding a single senior security hire costs $200K+ before the practice generates revenue.
  • Building a SOC, response capability, and compliance practice takes years and millions.
  • Regulated clients reject IT generalists in favor of named cybersecurity firms.
  • Cyber insurance carriers require security posture you cannot demonstrate.
  • Margins on resold tools shrink every year as the market commoditizes.

With Armour Cybersecurity

  • Answer every cybersecurity question with the backing of a specialized cyber firm.
  • Win security deals you would otherwise lose by bringing real expertise to the table.
  • Skip the senior hire entirely; bring Armour Cybersecurity's senior consultants into your engagements.
  • Skip the SOC build; offer 24/7 monitoring and response from day one as your own service.
  • Bring military-grade credentials and Big Four advisor backgrounds into client meetings.
  • Deliver the security posture cyber insurance carriers actually want to see.
  • Move from low-margin tool resale to high-margin recurring managed security services.
What You Can Sell

The full Armour Cybersecurity portfolio, sold under your relationship.

Armour Cybersecurity's service portfolio is built into four pillars. Partner with us and the entire portfolio becomes available to your clients. Sell what your clients need, when they need it.

Advisory Services

Strategic cybersecurity guidance aligned to your client's business objectives and risk appetite.

  • Board Advisory
  • Cyber Strategy & Roadmap Development
  • Cybersecurity Posture Assessment
  • Compliance Readiness Assessment
  • Privacy Risk Management
  • Supplier Risk Management
  • Cyber Insurance Advisory

Professional Services

Best-in-class cybersecurity expertise to implement processes, controls, and technologies in your client's environment.

  • Governance, Risk & Compliance (GRC)
  • Penetration Testing
  • Vulnerability Assessment
  • Identity & Privileged Access Management (IAM/PAM)
  • Endpoint Protection
  • Network Protection
  • DevSecOps
  • Cloud Security

Managed Services

Recurring, fully-managed cybersecurity services that cover the gaps in your client's ongoing cyber defenses.

  • vCISO
  • Cyber Awareness Training
  • Vulnerability Management
  • Security Operations Center (SOC)
  • Cyber Threat Intelligence

Response Services

Pre-arranged and reactive incident response capability your client can count on when something goes wrong.

  • Breach Readiness Assessment
  • Cyber Simulation Exercises
  • Breach Response
  • Breach Coach Services
  • Technical Forensics
Partner Enablement

Everything you need to sell, deliver, and grow.

Becoming a partner is not a contract and a price list. Armour Cybersecurity invests in your team across sales, marketing, and ongoing co-selling so the partnership generates revenue from day one and compounds over time.

🎓

Cybersecurity Education

Structured coaching for your sales, technical, and account management teams so cybersecurity becomes a confident topic in every client conversation.

🤝

Sales Co-Selling Support

Armour Cybersecurity senior consultants join your sales conversations, client meetings, and technical discussions to bring credibility and close deals you would otherwise lose.

📊

Packaged Marketing Materials

Sales decks, one-pagers, case studies, comparison sheets, and email templates ready for co-branding with your firm's identity.

🎯

Social & Content Strategy

Content for your social channels, blog, and email outreach so your firm builds cyber market presence without an in-house marketing team.

🎨

Graphic Design Support

Custom branded collateral, proposal templates, and presentation assets that make your firm look like a national cybersecurity brand to every client.

🌐

Regional Events

Co-hosted events, webinars, and lunch-and-learns that bring you and your clients together with Armour Cybersecurity experts to drive new business.

💼

Flexible Commercial Models

Referral, resale, white-label, and co-managed engagement models so the commercial structure fits how your business actually operates today.

🔒

Your Client Stays Yours

Non-solicitation built into every agreement. We work behind your relationship, not around it. The client belongs to your firm, full stop.

🚀

Continuous Evolution

As the threat landscape and tech stack evolve, Armour Cybersecurity's portfolio evolves with it. Your clients always have access to current, relevant, effective cybersecurity offerings.

How Partnership Works

A clear path from interested to revenue-generating.

We've structured the partner onboarding process so you go from initial conversation to first co-delivered engagement in weeks, not months. Every step is documented, predictable, and built to start generating revenue as quickly as possible.

1

Introductory Conversation

We learn about your firm, your clients, the services you already offer, and where cybersecurity fits into your growth plan. You learn about Armour Cybersecurity, our team, and how the partnership model works in practice.

2

Onboarding Logistics

Mutual non-disclosure agreement, master service agreement, and non-solicitation are executed. Every partnership starts with the legal foundation that protects your client relationships.

3

Team Enablement

Your sales, technical, and account management teams are trained on the Armour Cybersecurity portfolio, our methodology, and how to position cybersecurity services in client conversations. Sales and marketing materials are delivered.

4

Go-to-Market Activation

Co-selling motion launches with Armour Cybersecurity consultants supporting your conversations. Joint webinars and regional events bring you in front of new prospects. Marketing materials customized for your firm are deployed.

5

Ongoing Growth

Regular partner reviews track joint pipeline, identify expansion opportunities, and align on new services to roll out as the relationship matures. The portfolio grows with your business.

Why Armour Cybersecurity

Why MSPs choose Armour Cybersecurity.

Founded by military intelligence veterans with senior advisors from PwC, KPMG, Deloitte, EY, and Mandiant. The track record reflects the discipline our partners use to win cybersecurity deals.

260+

Clients Served

Organizations across finance, healthcare, technology, energy, legal, and government trust Armour Cybersecurity to protect what matters.

97%

Client Retention Rate

Long-term engagements built on consistent quality, predictable delivery, and consulting relationships that compound in value over time.

52+

Industries · Worldwide Reach

Cross-sector experience spanning every major regulated industry, with operations supporting clients across North America, Latin America, and beyond.

80+

Cybersecurity Technology Solutions

A vetted catalogue of technology partnerships and proprietary methods deployed in support of every engagement, available to your partner clients.

Ready to grow your security practice without the build cost?

Become an Armour Cybersecurity partner today. We will respond within one business day.

Become a Partner
Frequently Asked

Partner program questions, answered directly.

What is the difference between MSP, reseller, and white-label partnerships?
We support all three. Reseller partners introduce Armour Cybersecurity to their clients and Armour Cybersecurity delivers under the Armour Cybersecurity brand. White-label partners deliver Armour Cybersecurity services under their own brand with Armour Cybersecurity operating behind the scenes. MSP partners typically combine elements of both depending on the service and the client. The commercial model and revenue split are tailored during onboarding based on which structure fits your business.
Will Armour Cybersecurity try to sell directly to my clients?
No. Non-solicitation language is built into every partner agreement. Your client is your client. Armour Cybersecurity operates behind your relationship, never around it. We are very protective of this principle because it is what makes the partnership model work over time.
What does it cost to become a partner?
There is no upfront program fee. We invest in your enablement (training, marketing materials, sales support) at no cost because the model only works when both sides win. Commercial structure for services delivered through the partnership is agreed during onboarding and varies by engagement type and volume.
How quickly can my team start selling Armour Cybersecurity services?
Most partners are activated within four to six weeks. Initial conversation and contracting take one to two weeks, team enablement and training take one to two weeks, and go-to-market activation takes the final two weeks. First co-delivered engagements typically follow within the first sixty to ninety days of activation.
What services can we sell first?
Most partners start with services that map closely to their existing client conversations. Vulnerability Assessments, Compliance Readiness, vCISO, and Managed Detection & Response are common starting points because they align with discussions partners are already having. As the partnership matures, partners expand into the full Armour Cybersecurity portfolio.
Do we need cybersecurity expertise on staff to be a partner?
No. The partnership model is specifically designed for MSPs and IT service providers who do not have specialized security expertise in-house. Armour Cybersecurity provides the cybersecurity capability, your team provides the client relationship and the IT context. Together it works.
What support do partners receive after onboarding?
Sales co-selling support on active deals, ongoing access to the partner portal (sales decks, training, marketing materials), regular partner reviews to align on pipeline and new opportunities, joint webinars and regional events, and continuous portfolio updates as the Armour Cybersecurity service portfolio evolves.
Get Started

Two paths. Pick yours.

Become a new partner, or sign in to the existing partner portal.

Become a Partner

Tell us about your firm. We will respond within one business day with next steps.